IT services & MSPs

Be the IT company they call when the current one drops the ball

Small and mid-size companies rarely shop for IT until something goes wrong. When it does, they call someone they've heard of. We make sure that's you, with outreach to the owners, office managers, and operations leaders in your area, sent from your profile.

Book a free outreach audit

Who we reach

In a company without a full IT department, these are the people who pick the provider.

  1. Owners & presidents

    Owner · President · CEO · Managing Partner

    In firms under 100 people, the owner signs the IT contract and feels every outage personally.

  2. Office & operations managers

    Office Manager · Operations Manager · Director of Operations

    They field every complaint about slow laptops and email problems, and they're the ones who start looking for help.

  3. Finance leaders

    Controller · CFO · Director of Finance

    They own the IT budget, the cyber insurance renewal, and the audit questions about security.

  4. Practice administrators

    Practice Administrator · Firm Administrator

    Medical, dental, law, and accounting practices have compliance rules and no time for downtime.

What the messages look like

The first message when they accept. If they don't reply, a second one written from something new on their profile. We stop the moment they reply.

See examples for every industry

Example · Office manager, 40-person engineering firm, Denver

Message 1 · when they accept

thanks for connecting. you went from project coordinator to running the whole office, and it looks like you just opened a second location, which is a lot to keep running at once. i run a managed IT company here in denver. when something breaks at the new office, who does your team call?

Message 2 · a few days later, no reply yet

noticed you posted about everyone moving to new laptops. that's usually when the old setup's gaps show up. open to a short call on how other firms your size handle two offices?

Fictional example of the format.

Be ready before the first reply

Outreach brings conversations. These are what buyers will ask about next. We check each one on the audit.

See how the outreach works, step by step.

  • The size and type of client you serve best, and the ones you'd rather not take
  • How onboarding works, and how fast you can start
  • A plain answer to "what does a monthly plan cost"
  • A LinkedIn profile that reads like the person they'd call, not a logo

Common questions

Isn't IT a crowded market on LinkedIn?
Crowded with generic pitches. A message that's clearly written from someone's own profile, with one honest question, still stands out.
Do you sell on LinkedIn for us?
No. We start the conversation. You take it to a call, the same way you would with a referral.

Other industries

See who buys in your area

Thirty minutes. We count your buyers on LinkedIn and tell you straight whether outreach fits.

Book a free outreach audit